Advertising, Public Relations and Branding BA Honours (Course)

The only degree in the UK that combines advertising, public relations and branding, this course is aimed towards those people who want a high performing, fast-paced career in the world of marketing and communications.

A degree from Middlesex University is a sign you can meet the professional demands employers are looking for. Our graduates have gone on to work for companies such as

 

Ogilvy, Warner Bros, Universal, Adidas

 

and many more.

Keep up with this constantly evolving industry

People are creating, consuming and sharing content in new and innovative ways. If you’re passionate about working in advertising, brand management or publicity campaigns, then our course will set you up with the tools to succeed.

The course covers core topics such as brand management, campaign planning, public relations, social media marketing and digital advertising. You’ll be equipped with the creative thinking, communication, and strategy skills required for a fast-paced and ever-evolving career.

During your course, you'll develop your understanding of the roles that PR, advertising and branding play in every aspect of society. You'll also build a portfolio of work by planning and implementing campaigns, producing adverts and other kinds of promotional content for both traditional and online channels.

You’ll also learn how to work in virtual teams using a variety of project management tools, and you’ll have free licensed access to the latest industry standard software such as the Adobe Creative Suite to ensure you’ve got the digital skills employers are looking for.

We support you and your career goals

London is the global centre for advertising and PR, and we use this to host virtual networking opportunities and online guest lectures with some of the industry's top performers. You'll also have an opportunity to take part in a work placement to build your professional network.

You’ll have a Personal Tutor directly related to your course and if you'll receive support with academic writing, numeracy and library skills. Our Student Learning and Graduate Academic Assistants have studied your subject and can support you based on their own experience.

A Levels	BBC
BTEC	DMM
Access requirements	Overall pass: must include 45 credits at level 3, of which all 45 must be at Merit or higher
Combinations	A combination of A-Level, BTEC, and other accepted qualifications that total 112 UCAS Tariff points
IELTS	6.0 (with minimum 5.5 in all components).

The creative industries, including advertising, public relations, brand strategy/consultancy, and marketing, offer valuable knowledge and skills. Graduates can pursue self-employment, run their own business, or pursue postgraduate studies in media communications, media management, and marketing. Recent graduates have gained employment in various roles, including Creative Copywriter at Forever Beta, Senior Account Executive at Whynot!, International Events Director at Innovation Enterprise, Social Media Specialist at Marin Software, Account Manager at APS Group, Researcher at THIRD BRIDGE, Student Engagement and Marketing Officer at Compass Group, Content and Social Media Manager at HeadShotBG, PR Account Executive at Samphire Communications Ltd, Community Manager at Adidas, and Account Executive at TBWA. The students in these roles also won the prestigious Dean's Award for Academic Excellence, showcasing the connection between academic achievement and practical expertise.