University of Portsmouth - BA (Hons) Marketing

University of Portsmouth

BA (Hons) Marketing

Study BA (Hons) Marketing at University of Portsmouth London, a TEF Gold-rated, Top 5 Young University*, based in the vibrant and well-connected borough of Walthamstow. 

What sets this degree apart is our fixed timetable, which stays the same from day one until graduation, allowing you to plan your studies, work and life with ease. 

Our block teaching approach and smaller class sizes mean you’ll focus on one subject at a time, with ample one-on-one support from academics. This more personalised learning experience ensures you get the most out of each module.

*Times Higher Education Young University Rankings 2024

Entry Requirements

Typical offers
  • A levels - BCC-CCC
  • UCAS points - 96-104 points from 3 A levels, or equivalent (calculate your UCAS points)
  • T-levels - Merit
  • BTECs (Extended Diplomas) - DMM-MMM
  • International Baccalaureate - 27

You may need to have studied specific subjects or GCSEs -

 

see full entry requirements and other qualifications we accept.

English language requirements
  • English language proficiency at a minimum of IELTS band 6.0 with no component score below 5.5.

We also

 

accept other standard English tests and qualifications, as long as they meet the minimum requirements of your course.

If you don't meet the English language requirements yet, you can achieve the level you need by successfully completing a

 

pre-sessional English programme before you start your course.

Career Prospects

You'll graduate ready to make an impact in the marketing industry and have the skills, qualifications and practical experience to showcase your employability and start your career as a digital marketer. 

You'll stand out to employers with experience working on live client projects, whether you completed the marketing consultancy project module or volunteered in industry during your studies. 

You'll already have experience using industry software and tools, and you'll leave university with a solid 

understanding of marketing management and how marketing impacts businesses at all levels.

What jobs can you get with a marketing degree?

Graduates of the Portsmouth campus have secured jobs as:

  • marketing executive
  • social media account manager
  • advertising planner
  • ecommerce trading executive
  • international project manager
  • customer relationship executive
  • field marketing executive
  • operations manager: sales and marketing
  • recruitment consultant

Graduates from the University of Portsmouth have gone on to work for companies such as:

  • Microsoft
  • Sky
  • BMW Financial Services
  • FatFace
  • Quintessentially (luxury lifestyle management)
  • Pendragon (automotive)
  • Blue Reef Aquarium
  • Immediate Media Co. (content and platforms)
  • The Bank of England

Course Details

Course Modules

Year 1
Business Accounting — 20 credits
Consumer Insights — 20 credits
Digital Content Creation — 20 credits
Discovering the Business Professional — 20 credits
Managing People in Organisations — 20 credits
Marketing Principles and Practice — 20 credits
Year 2
Creative Communications — 20 credits
Digital Marketing — 20 credits
Marketing Communications — 20 credits
Marketing Research Project — 20 credits
Branding — 20 credits
International Marketing Project — 20 credits
Year 3
Core modules:
Advertising — 20 credits
Transformative Marketing — 20 credits
Business to Business Marketing — 20 credits
Optional modules:

Work-based Learning — 40 credits
Marketing Consultancy Project — 40 credits
Dissertation (Marketing) — 40 credits
Strategic Marketing in a Global Environment — 20 credits

*The information’s are correct at the time of publishing, however it may change if university makes any changes after we have published the information. While we try our best to provide correct information, It is advisable to call us or visit university website for up to date information.

Are you ready to start building your future?

Contact our admission counseller and get a free consultation.